When a “good news” story lands badly
Why we need to be mindful of the stories we choose to use and tell
A story about unintended harm, emotional reaction, and thoughts on why it’s so important to tailor stories to our audience.
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AI in and for science communication
Today we have a sneak peek for your into our new workshop on AI for SciComm, and why it matters right now. Also, a quick tip to help you think about how you could use AI to reflect on your communication (especially messaging and writing).
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Why metaphors matter in science communication
Metaphors are not just storytelling “extras.” Today, some thoughts and tips on using metaphors in science communication. This is the first of a mini-series on metaphors in science and science communication, because there’s a lot to say, and think about, when it comes to using metaphors.
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Why science communication needs futures literacy
Futures thinking is becoming a critical skill for scientists who want to stay relevant. Here’s why.
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